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For software and SaaS companies

Outbound to Brazilian companies without a stack of tools

Turn your ICP into a real list of Brazilian companies, run email and WhatsApp sequences, and track conversion in a built-in CRM.

  • Brazilian companies by CNAE and region
  • Email and WhatsApp with automatic follow-ups
  • Built-in CRM

How does a B2B SaaS company find customers in Brazil?

By translating the ICP into CNAE codes plus size and region filters, building lists from Brazil's CNPJ registry (global databases cover Brazilian SMBs poorly), and running email and WhatsApp sequences with vertical-specific messages in Portuguese. 1Lead does all of it in one tool.

Updated · Ler em português

What slows prospecting down

Expensive outbound stack

Data, sequencing and CRM are usually three separate subscriptions.

Global data misses SMBs

A mid-size Brazilian clinic or carrier rarely shows up in Apollo or LinkedIn.

Founders lack time

In founder-led sales, follow-up is the first thing to slip.

Who to prospect in Brazil

Segments most likely to buy and the CNAE codes to find them. Click through for details on each CNAE.

Clinics and physiotherapy

Scheduling, records and billing software.

8630-5/038650-0/04

Restaurants and food service

POS, digital menus, inventory and delivery.

5611-2/015611-2/03

Accounting firms

Tax automation, client portals and BPO.

6920-6/01

Builders and contractors

Estimating, project and procurement tools.

4120-4/004399-1/03

Freight carriers

TMS, tracking and freight documents.

4930-2/02

Schools and course providers

School management, enrollment and billing.

8513-9/008593-7/00

How it works in 1Lead

  1. Describe your ideal customerOne sentence about who you want to reach. AI suggests CNAE codes, adjacent segments and filters.
  2. Refine the listCombine primary and secondary CNAE, city, neighborhood, size, opening date and status. Save it as a segment.
  3. Launch the sequenceEmail and WhatsApp with automatic follow-ups that stop when the company replies.
  4. Track it in the CRMEvery reply becomes an opportunity in the pipeline, with a suggested next step.

Save one segment per vertical (for example physiotherapy, 8650-0/04) with its own sequence. Messages are shown in English; send them in Brazilian Portuguese.

A sequence you can start with

  1. Day 1 · Email
  2. Day 4 · Email
  3. Day 6 · WhatsApp
    Hi [Name]! I emailed you about [process] at [Company]. Shall I send a short product video?
  4. Day 11 · Email

Signals that the timing is right

  • Recently opened company: still choosing systems.
  • Branches: multi-unit operations need centralized software.
  • Regulatory change in the sector, such as Brazil's tax reform for fiscal software.

Recommended plan

Growth

US$99/month

Growth covers email prospecting with AI copywriting and up to 4 people, ideal for founder-led sales and first SDRs. Add WhatsApp or more seats with Pro.

Annual billing gives 2 months free. Also priced in BRL and EUR. The product interface is in Portuguese.

Get started
  • 2,500 lead credits per month
  • Up to 4 team members
  • Email outreach automation with managed sending infrastructure
  • Unlimited AI copywriting
  • Customizable sales pipeline and new-lead alerts

Frequently asked questions

Why not just use Apollo?

Global databases are strong for large companies; Brazilian SMBs are far better covered by the CNPJ registry. See Apollo alternatives for Brazil.

Does 1Lead integrate with my CRM?

1Lead includes a CRM. Advanced integrations and API access are on the Enterprise plan.

Where does the company data come from?

From Brazil's public CNPJ registry: CNAE codes, address, company size, share capital, opening date, registration status, partners and registered contacts when available. You can filter to companies with contact data only.

Is this compliant with LGPD?

1Lead works with public business data and sequences that stop when someone replies or opts out. Each company remains responsible for using a valid legal basis, such as legitimate interest, and transparent messages.

Start prospecting your market today

Describe your ideal customer, review the list and launch your first sequence in minutes.

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