For international companies entering Brazil
Your first Brazilian customers, distributors and reps, without a local team
Translate your ICP into Brazilian CNAE codes, build lists from the official company registry and run Portuguese email and WhatsApp sequences.
- Brazilian companies by CNAE and region
- Email and WhatsApp with automatic follow-ups
- Built-in CRM
Describe your ideal customer
“European HR software company looking for Brazilian tech and professional services companies in São Paulo”
AI-suggested CNAE codes
Filters
How can a foreign company find its first B2B customers in Brazil?
Translate your ideal customer into Brazilian CNAE activity codes, build lists from the public CNPJ company registry (global databases miss most Brazilian SMBs), and run outreach in Brazilian Portuguese that combines email and WhatsApp. If you sell through partners, use the same method to find distributors (group 46) and sales reps (group 461). 1Lead does all of this in one tool, with AI that suggests CNAE codes and writes Portuguese copy.
Updated
What slows prospecting down
Global data falls short
Apollo, ZoomInfo and LinkedIn cover large Brazilian companies, but miss most SMBs.
Language and channels
Brazilian buyers expect Portuguese and often prefer WhatsApp to email.
No local team yet
You need traction before hiring in Brazil.
Who to prospect in Brazil
Segments most likely to buy and the CNAE codes to find them. Click through for details on each CNAE.
How it works in 1Lead
- Describe your ideal customerOne sentence about who you want to reach. AI suggests CNAE codes, adjacent segments and filters.
- Refine the listCombine primary and secondary CNAE, city, neighborhood, size, opening date and status. Save it as a segment.
- Launch the sequenceEmail and WhatsApp with automatic follow-ups that stop when the company replies.
- Track it in the CRMEvery reply becomes an opportunity in the pipeline, with a suggested next step.
Start with São Paulo and the South/Southeast for density. 1Lead's interface is in Portuguese; its AI writes outreach in Brazilian Portuguese, and plans are available in USD and EUR. See how to sell to Brazilian companies.
A sequence you can start with
- Subject (in Portuguese): [benefit] para a [Company]. Short intro: who you are, why Brazil, one concrete benefit, and a yes/no question.
- Brief Portuguese WhatsApp referencing the email and offering a short video or call.
- A case or data point relevant to Brazilian companies of their segment.
- Polite close, leaving the door open for later.
Signals that the timing is right
- Companies with branches in several states: ready for scalable vendors.
- Recently opened companies: still choosing suppliers.
- Segments already buying imported solutions: tech, health, industry.
Recommended plan
US$99/month
Growth gives you email automation with AI-written Portuguese copy, 2,500 lead credits and a CRM, enough to validate Brazil before hiring locally. Add WhatsApp with Pro.
Annual billing gives 2 months free. Also priced in BRL and EUR. The product interface is in Portuguese.
Get started- 2,500 lead credits per month
- Up to 4 team members
- Email outreach automation with managed sending infrastructure
- Unlimited AI copywriting
- Customizable sales pipeline and new-lead alerts
Frequently asked questions
Do I need a Brazilian entity to prospect?
No. You can prospect and start selling cross-border; a local entity helps later with invoicing and larger deals.
Can I use 1Lead if I don't speak Portuguese?
The interface is in Portuguese, but the workflow is visual and the AI writes Portuguese messages for you. Review them with a native speaker before scaling.
Where does the company data come from?
From Brazil's public CNPJ registry: CNAE codes, address, company size, share capital, opening date, registration status, partners and registered contacts when available. You can filter to companies with contact data only.
Is this compliant with LGPD?
1Lead works with public business data and sequences that stop when someone replies or opts out. Each company remains responsible for using a valid legal basis, such as legitimate interest, and transparent messages.
Start prospecting your market today
Describe your ideal customer, review the list and launch your first sequence in minutes.